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Hair Care For Platinum Blonde Hair

Keep extreme blonde cool, bright and beautiful in just 3 steps.

Step 1

Wash with Bain Ultra-Violet Purple Shampoo once a week to reduce yellowing. Leave on 2 to 5 minutes according to your desired coolness.

Step 2

Use Cicaflash Conditioner frequently or every day for fiber restoration. Leave on 3 minutes.

Step 3

Apply Cicaplasme Hair Serum on towel-dried hair to preserve and protect.

Have a minute?

Allow Johnny Ramirez to walk you through the steps of your blonde hair care routine.

Blonde Absolu Routine

Whatever Your Blonde: You Dare, We Care. Blond Absolu provides instant fiber care and immediate anti-brass
action to achieve ideal blonding. Blond Absolu maintains and perfects cool tones
through deep ultra-violet neutralizers, hydrates and fortifies the hair fiber, and illuminates hair from within.
Find the blonde hair care routine designed for your type of blonde hair.