Bain Ultra-Violet
Anti-brass purple shampoo neutralises brassiness.
BEST-SELLER
PDP Tabs - accordion on mobile
PDP Tabs PDP Section FAQs
PDP Section Routine
Discover Related Articles
Emily Ratajkowski Reveals Blonde Hair
How To Care For Faux Blonde Hair
PDP Reviews
Frequently Asked Questions
Why does lightened and bleached hair get brassy?
How often should I use Blond Absolu Bain Ultra-Violet Purple Shampoo?
Will the Ultra-Violet shampoo make my hair purple?
Can the Ultra-Violet Shampoo be used on natural blonde hair?
Know More About Blond Absolu Range
.jpg?sw=168&sh=168&sm=cut&sfrm=png&q=80)
.jpg?sw=168&sh=168&sm=cut&sfrm=png&q=80)
Composed of 9 products, the Blond Absolu Range is composed of Hyaluronic Acid and other ingredients, bringing strong hydration and protection to your bleached hair.
Elixir Ultime Pride Limited Edition Hair Oil
Iconic shine-enhancing hair oil for long-lasting radiance and durable frizz protection. For every purchase of the Pride Limited Edition Elixir Ultime, Kérastase will donate 100% of profits to LGBTQ+ charity ‘akt’ Albert Kennedy Trust. Full T&C’s apply*.
BEST-SELLER
BEST-SELLER
Cicaflash Conditioner
Iconic conditioner with Hyaluronic Acid for all blonde hair types
One size
250 ml
Masque Ultra-violet Purple Hair Mask
Purple hair mask with Hyaluronic Acid neutralises brassy hair.
One size
200ml
BEST-SELLER
BEST-SELLER
BEST-SELLER
Cicaplasme Heat Protectant
Heat protectant with Hyaluronic Acid for all blonde hair types.
One size
150 ml
BEST-SELLER
Discover Related Articles
Before you give up and tie back your hair until your next haircut, discover our tips to care for dry hair.
Emily Ratajkowski Reveals Blonde Hair
She did it! The iconic brunette Emily Ratajkowski went blonde. Going ...
The Easiest Blonde Hair Care You Can Dream Of
Blonde hair care is notoriously rigorous, as bleached hair is the most delicate type, requiring intensive care. But the magic of Serum ...
How To Care For Faux Blonde Hair
Going blonde is exhilarating. But stripping the hair leaves it naked and vulnerable. Blond Absolu provides fiber care ...
Rated 5 out of
5
by
@Zanisha14 from
OMG!!
Okay guys, I really wish I could show B&A’s so feel free to message me on Instagram, I’m no gatekeeper and would love for someone to feel as ecstatic as I did when I tried this shampoo!!
This time last year I had black box-dyed hair (had been doing for over 2 years) if anyone knows their stuff, they’d know that no matter how much you bleach your hair, there will always be red undertones that you literally have to grow out. Anyway, after a trust the process kinda year, my hairdresser finally gave me the thumbs up to go light blonde balayage.. with in 2 weeks my undertones made a return and my hair was yellow and brassy :( I decided to use this shampoo and honestly the results after just ONE use are incredible!!!
My hair is now a lovely light ash blonde and my balayage is really popping through nicely.
As i have only used this once I am unsure how long it will last and what will happen the next time I use this but at this point in time I would give this product 6 stars if I could!!
It is so noticeable, I think it’s better than a toner if that’s even possible!
Honestly don’t mind if anyone wants to message me for B&A’s 🥰x
Date published: 2023-08-23
Rated 1 out of
5
by
Nahal from
Awful
I bought this shampoo a month ago after having my hair highlighted, it not only dried out my hair but changed the texture of it!! Waste of money and so harmful for hair!!!
I made a big mistake to trust the brand’s reputation! The worst ever!
Date published: 2023-08-20
Rated 5 out of
5
by
Ik5511 from
Best shampoo ever
This is the best purple shampoo ever used. I received a sample to try , and from about a year i used it all the time. It's shades your yellow hair sooooo good and ladt for sooo long. It does get your hair a bit dry , but I use it with purple hair mask and it's perfect. Definitely my number 1 .
Date published: 2023-04-17
Rated 1 out of
5
by
Kw1245 from
Itchy Head
I bought this for myself as part of a Christmas gift set. Since using the products I’ve noticed that my head is very itchy. It must be one of the ingredients but I’m not sure which one. It’s a shame as I’ve used Kerastase products before and had no problems, and they are not a cheap products.
Date published: 2023-03-15
Rated 1 out of
5
by
Mitch from
Wrecked my hair
I tried this as my hair was a bit brassy after the last visit to the hairdresser. My hair emerged like straw even though I also used the conditioner. It also scoured my skin making it red, dry and flakey. I use other Kerastase products without experiencing such problems.
Date published: 2023-02-28
Rated 5 out of
5
by
Benetia1 from
INSANE RESULTS
This shampoo works in minutes and takes ALL the brassy tones out of my hair whilst caring for it! Highly recommend
Date published: 2022-09-14
Rated 5 out of
5
by
becky3004 from
Love this….
Love the shampoo, definitely takes the brassiness out of my hair and I also love the smell and feeling after. Feels like a great quality shampoo.
Date published: 2022-09-13
Rated 4 out of
5
by
katielou007 from
Product quality okay
The shampoo itself was fair to good for restoring blonde and banishing brassiness. I did however find it quite drying to my hair, particularly the ends. Also the bottle design wasn't great and the lid came off in my gym bag, the product went all over the contents of my bag stained my white trainers, which wasn't ideal. The bottle design would be better with a clip top, rather than a swivel top.
Date published: 2022-08-17
