Main content

Lasting Freshness: The #1 Sign Of
Healthy Hair

Discover the secrets to lasting freshness, so you can eliminate greasy roots,
increase   volume and keep your hair beautiful and clean for longer.
Une sensation de fraîcheur durable

Did you know one of the main signs of healthy hair is freshness? If your hair is lacking this tell-tale clean scent just after washing, then it’s a sign something could be up. And fresh hair doesn’t necessarily mean freshly washed. Healthy hair is able to stay fresher for longer without frequent trips to the shower, find out how.

The Not-So-Fresh Hair Signs
If your hair is lacking freshness, then you may notice these concerns:

Oily scalp
An oily scalp and greasy hair can be the sign of an unbalanced sebum cycle, which means it will be impossible for you to achieve lasting freshness.

Scalp odour
This sebum imbalance can lead to scalp odour. And if you deal with this then know you’re not alone, it is a rising concern for consumers.

Lack of volume
Another symptom of an unbalanced sebum cycle is flat roots and an overall lack of root lift.

Read more: A Simple Guide to Balancing Your Greasy Scalp and Dry Lengths 

Faut-il se laver les cheveux tous les jours ?

To Wash Every Day or Not

Upping the frequency of your hair wash days may seem like the logical answer to getting fresh hair, but daily hair washing can amplify and unbalance the all-important sebum cycle that can lead to unwanted scalp odor if you’re using non adapted products. Yes, it actually makes your scalp less fresh And this, in turn, drains moisture from your strands making hair drier than ever.

So, you end up in a cycle of an always oily scalp and dry mid-lengths and ends. The answer is to wash with the right products especially adapted and formulated to support hair freshness.

Spécifique: The Answer to Lasting Freshness

Want to know how to get rid of greasy hair, scalp odor and boost hair volume? Our new trio of products, specially designed for lasting freshness, tackle the three symptoms above using Amino Acid to regulate the sebum cycle.

Faut-il se laver les cheveux tous les jours ?

The Amino Acid in the new look Bain Divalent shampoo and the new Argile Equilibrante cleansing clay and Masque Rehydratant have a unique hair affinity to regulate the sebum cycle and rebalance hydration in the hair. The Amino Acid gently cleanses, attracting dirt in micelles (that are then easily rinsed away), whilst balancing healthy pH levels allowing for a super gentle cleanse. Amino Acid also acts both as a conditioning and reinforcing active ingredient to limit free radical stress and to help weakened hair absorb and hold onto moisture.

Une sensation de fraîcheur durable

Read more: The Cleansing Duo You Need for Fresh, Healthy Hair

Faut-il se laver les cheveux tous les jours ?

Meet the Spécifique Line for Fresher Hair

A specially designed shampoo for oily and greasy hair, our popular Bain Divalent has a new look and contains Amino Acid and Vitamin B6 to gently cleanse and balance oily roots and dry, sensitised ends.  This shampoo doesn’t just cleanse, it actually leaves strands 44% softer.

Argile Equilibrante is a new cleansing clay with Amino Acid and Kaolin Clay, that increases hair volume by an impressive 74.3%. Used once a week, the clay purifies the scalp without stripping delicate strands.

Faut-il se laver les cheveux tous les jours ?
Faut-il se laver les cheveux tous les jours ?

The final product in this new line-up, Masque Rehydratant contains Amino Acid and Ceramide in its gel-masque formula to intensely rehydrate the scalp and hair without triggering sebum production or weighing down your roots.  When used with the Bain or clay, this masque increase detangling by 82% and leaves hair 60.8% more shiny.

Discover the new Spécifique range here

Related Articles


The Cleansing Duo You Need for Fresh, Healthy Hair

When it comes to lasting hair freshness, it’s well worth leaning on cleansers that will effectively remove unwanted sebum from your scalp without stripping your hair of the much-needed moisture that leaves strands shiny and easy to style.

Learn more


A Simple Guide to Balancing Your Greasy Scalp and Dry Lengths

Getting great hair shouldn’t involve compromise. You should be able to tackle an oily scalp and greasy roots without stripping strands of that all-important moisture.

Learn more


The Science of Hair Shine is the

Radiant hair is infinitely desirable, yet it can be so elusive. With Elixir Ultime, the scientists at Kérastase have harnessed the power of shine to infuse every strand with undeniable brilliance.

Learn more

Discover Related Articles

Find Your Nearest Salon

Far more than the place to get your root touch-up or an occasional trim, book an appointment at your nearest Kérastase salon for a complimentary personalised hair diagnosis.

Find a Salon

Kérastase, At Your Service

Fusio-Dose In Salon

Learn about the signature in-salon service that transforms
hair quality in under 5 minutes.

Learn More

The Right Routine For You

Kérastase helps you analyse your hair concerns and goals
in order to recommend you the ultimate care for you.


Orientation message
For the best experience, please turn your device